Fred Wilson strikes out an interesting article about his favorite (google-like, flickr-like) business model, wherein the word Freemium was reinstated.
Fred wrote:
Give your service away for free, possibly ad supported but maybe not, acquire a lot of customers very efficiently through word of mouth, referral networks, organic search marketing, etc, then offer premium priced value added services or an enhanced version of your service to your customer base.
Reference:
- http://avc.blogs.com/a_vc/2006/03/the_freemium_bu.html
- http://avc.blogs.com/a_vc/2006/03/my_favorite_bus.html
1 comment
some are already implementing this.. its a long shot but it works..