ASUS Officially Launches the Much-Awaited ASUS Zenfone 4

The next step in the evolution of the ASUS mobile brand comes in the form of the ASUS ZenFone 4. With the aim of providing a top-of-the-line user experience, the Zenfone 4 will surely become an incomparable mobile photography-focused smartphone.

For this iteration of the Zenfone lineup, ASUS chose to move forward with a dual-camera system. This system expands upon the usual creative offerings of any smartphone camera. How do they do this?  By introducing a Sony-made IMX362 image sensor, a large F1.8 aperture lens and a 120° wide-angle lens.

But that’s not all. Specs-wise, the ASUS Zenfone 4 also rocks an energy-efficient Qualcomm Snapdragon 660/630 Mobile Platform. Specifically, this particular chipset provides boosted performance during apps and games.  Finally, a 3,300mAh lithium polymer battery and ASUS BoostMaster tech guarantees a device that will last incredibly long.

Of course, with this announcement comes the debut of new Zenfone Brand Ambassador Gong Yoo , a popular actor in South Korea. Hopefully, a combination of the Zenfone 4’s high-quality build, and Gong Yoo’s international popularity, will result in massive local success for the device.

The ASUS Zenfone 4 is priced at Php 28,995 in the Philippines.

Check out the complete Zenfone 4 smartphones here. 

ASUS Zenfone 4 Specs